Account Coordinator Position
Job Description
The account coordinator is responsible for the day-to-day execution of client program initiatives. The AC combines solid social media skills with beginning supervisory activities internally and with clients/programs. The AC strongly demonstrates the ability to think strategically and execute digital marketing programs.
Requirements for Consideration
- Two or more years in a related field.
- Ability to execute well on daily tactical program management.
- Strong written and oral communication skills.
- Has a track record of being reliable.
- Acknowledges all emails in a timely fashion.
- Solid knowledge of social media platforms.
- Ability to provide strategic counsel to the client with supervision from more senior staff.
- Strong organizational skills with a track record of meeting deadlines and expectations.
- Experience with social media, content creation and campaign planning.
- Experience with paid media (social and Google).
- Accommodates occasional travel, other agency duties outside a 9 – 5 schedule.
Familiarity with Sprout Social, MailChimp, Constant Contact, Monday.com or similar programs is a plus.
Interpersonal & Administrative Skills
- Exercises sound judgment and discretion.
- Can work independently and as part of a team.
- Exhibits a “can do” attitude.
- Shows an interest in and respect for co-workers.
- Is professional with clients.
- Exhibits high interest in learning about digital communications, client relations, media/influencer relations, paid media and business.
- Takes an active interest in Gather Media – supports on social events and Gather Media marketing.
Primary Responsibilities
- ACCOUNT TEAM RELATIONS
- Provides regular updates to the team lead.
- Creates clean client reports and provides POV on report.
- Is prepared for team and client meetings.
- Problem solves rather than just problem identifies – thinks of options before approaching a team leader for help.
- Follows Gather Media SOPs.
- DIGITAL MEDIA AND COMMUNICATIONS
- Excels in client engagement:
- Works with the client to effectively understand the brand i.e., voice, positioning, offerings, competitors and more.
- Prepares for and maximizes opportunities with clients.
- Communicates in a timely manner.
- Prepares client emails, agendas, notes and client recaps.
- Organizes client files.
- Community Management:
- Creates social media responses/copy for team review.
- Responds to audiences on social media, Google and other social media/ review platforms.
- Keeps an eye on customer/audience trends and feedback.
- Executes public relations and influencer relations campaigns:
- Creates media/influencers lists, pitches, follow ups and more.
- Ensures contracts are being met.
- Reports on placements.
- Brainstorms and pitches campaign ideas, “trend spotting.”
- Executes paid media planning:
- Learns and becomes certified in different paid media platforms.
- Tracks media spends and coordinates budgets.
- Creates social media ads (copy/creative).
- Uses paid media skills to ensure content is amplified across channels.
- Content Creation
- Creates content (Graphic & Carousel Creation in Canva)
- Edits short-form video; Reels and TikTok videos.
- Writes post captions in unique brand voices.
- Creates content calendars, content pillars (by month / by day).
- CLIENT SERVICES
- Owns projects and runs accounts while acting as a point of contact for the client.
- Delivers timely updates to the client and internal teams before being asked for them.
- Contributes to internal team discussions about client problems and planning.
- Anticipate problems on an account before they become big issues; takes the lead of arranging to problem-solve with the team.
- Plans, coordinates and executes multiple assignments efficiently; consistently goes to the team leader when the workload needs prioritizing.
- Completes tasks while managing emerging client requests.
- Researches and orders client gifts.
- Completes emerging client tasks with a “can-do” attitude such as event planning, branded merch ordering, PR box planning and more.
Performance Standards
- See annual performance agreement that will be created within the first 90 days of onboarding.
Job Details
- Hybrid working environment.
- Flexible schedule as needed.
- 401K Plan.
- Kansas City HQ.
